BETA EATS

Beta Eats was shot in a single day on the Blackmagic 6K Pro with Leica R lenses, relying heavily on the 60mm Macro. We played with prisms in front of the lens to add a touch of visual experimentation. In the kitchen, our main setup included two 400W Joker Bugs with XS Chimeras and ¼ CTO for backlight and sidelight. Quasar Q-Lions were used for quick handheld setups or magnetized to the hood system for fast, flexible solutions.

The film explores the food culture at Beta Technologies and how it reflects their broader philosophy as a company doing things differently — in the best way.

Beta’s Corporate Chef, Tim Peters, explains:

“We do this to keep the staff engaged and on campus, to keep the carbon footprint down, and to give people a healthy experience. It builds camaraderie — food brings everybody together. The staff is the heartbeat of the company. The healthier they are, the better they perform, and the better the company does as a whole. As a company, we’re trying to reinvent the aircraft and, in the same breath, reinvent corporate culture.”